2D Animation is the art of creating movement in a two-dimensional space. This includes characters, creatures, FX and backgrounds.
The illusion of movement is created when individual drawings are sequenced together over time. One second of time is usually divided into 24 frames. Depending on the style of animation there can be as many as 24 unique drawings in one second of animation (24fps) or as little as two. Conventionally animation is done on “2s” meaning there is a drawing every 2 frames (12fps). This allows artists to save on production time/costs and gives 2D animation its unique look.
3D videos increase brand recognition. Any concept, presented as animated video, is more exciting and attracts public attention. Most people prefer to watch videos rather than read content. I think these animated videos can never be boring and can effectively convey messages. Companies are banking on the power of social media. The primary business strategy is to promote its brands efficiently and interestingly. This can, of course, be achieved by creating animated videos for your business. Your brands can reach people quickly and easily. In this digital world, product explainer video marketing is the best way to promote your business. It encourages people to visit, shop and maintain your brand. This is the most desirable way to help your audience record this information. 3D explainer videos are used to present their innovative and creative ideas.
Augmented reality (AR) is an interactive experience of a real-world environment where the objects that reside in the real world are enhanced by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, haptic, somatosensory and olfactory. AR can be defined as a system that fulfills three basic features: a combination of real and virtual worlds, real-time interaction, and accurate 3D registration of virtual and real objects. The overlaid sensory information can be constructive (i.e. additive to the natural environment), or destructive (i.e. masking of the natural environment).This experience is seamlessly interwoven with the physical world such that it is perceived as an immersive aspect of the real environment. In this way, augmented reality alters one’s ongoing perception of a real-world environment, whereas virtual reality completely replaces the user’s real-world environment with a simulated one. Augmented reality is related to two largely synonymous terms: mixed reality and computer-mediated reality.
The primary value of augmented reality is the manner in which components of the digital world blend into a person’s perception of the real world, not as a simple display of data, but through the integration of immersive sensations, which are perceived as natural parts of an environment. The earliest functional AR systems that provided immersive mixed reality experiences for users were invented in the early 1990s, starting with the Virtual Fixtures system developed at the U.S. Air Force’s Armstrong Laboratory in 1992. Commercial augmented reality experiences were first introduced in entertainment and gaming businesses. Subsequently, augmented reality applications have spanned commercial industries such as education, communications, medicine, and entertainment. In education, content may be accessed by scanning or viewing an image with a mobile device or by using markerless AR techniques.